.comment: Making Money on Free Software?
The steep ride down

Dennis E. Powell
Wednesday, November 29, 2000 08:37:26 AM
Anyone who has followed Linux-related business
events for the last couple of years remembers last year, when Red Hat Software
had its initial public offering. It was the darling of the market for a
little while, during that weird and brief period in which anything that
smacked of technology sold for ridiculously high prices. Some Linux contributors
were offered the opportunity to buy Red Hat at its initial public offering
price. Some had difficulty doing so. They were angry then. They aren't
anymore. Though Red Hat did rise to more than $150 per share and even had
a 2:1 stock split early this year, based on share prices at the close of
business Tuesday even those "lucky" IPO buyers have lost money, were they
to sell their shares right now. Red Hat share prices have dropped 92 percent
since the beginning of the year.
(Analysts opine that Red Hat shares will
oneday be worth $34, and they rate it what they call a "moderate buy,"
and at its current price of less than $8 per share, it may well be.)
Caldera has similarly been hammered. After
its IPO in the spring, it rose to more than $25 per share. Tuesday, it
closed at a little more than 10 percent of that price. Brokers say not
to sell it, but not to go out of your way to buy it, either. V A Linux,
another Linux company that went public this year, soared to more than $240
before the sled left the top of the hill; Tuesday it closed at $11.19.
Some brokers rate it as a moderate buy, while one says it's a strong buy.
So while some people have made money off
of Linux equities, by selling them, a whole lot have lost money.
Before we go much farther, a couple of things
have to be noted.
A good friend who now lives in a gorgeous
18th-century house on a huge farm in a very trendy section of
New York once told me that when investing "you should buy what you know."
He meant that if you're familiar with an industry, you have a leg up in
picking the winners and eschewing the losers. The entire stock market flung
down and danced upon this rule for a couple of years, buying into buzzwords:
Internet, networking, fiber optics, Linux. They thought that this was the
wave of the future, and they were right. They thought that heaving huge
amounts of money blindly at it all would yield vast and boundless profits.
And they were wrong. This fall, some sort of sanity returned, and the entire
sector all but collapsed.
A dangerous situation was compounded by the
fact that the biggest generation in the history, the baby boomers, had
a record amount of retirement money to invest and an unprecedented percentage
of them were doing it. The simple law of supply and demand tells us that
when a greatly increased amount of money is chasing a relatively fixed
number of shares, share prices will skyrocket. A lot of this money was
being managed by 25-year-old fund managers who had never lived through
an economic downturn.
Much of that retirement money is now gone,
thanks to those managers and to the law of supply and demand compounded
by the need of fund managers to produce growth. (A good investment
right now might be a bar in the vicinity of Wall and Broad streets in New
York City.)
But a loss is not a loss until a transaction
has taken place. If you buy a share for $10, watch it rise to $100, and
watch it fall to $10, you haven't lost anything. Anyone with any sense
at all is not buying shares to turn a quick profit by selling it when it
appreciates, but instead getting it for the long haul, waiting for the
company to become profitable and for share prices to rise, resulting in
a good investment. Those who bought VA Linux for $242 will wait longer
for that to happen than will those who bought VA Linux for $11.19. It
might ultimately happen, though. (Day trading, meanwhile, is for idiots
who would be better advised to load up their money and head for Las Vegas,
where the odds are better and at least there's a good time to be had.)
If I were buying shares (which I do not do
in companies about which I write, because it would be unethical to do so),
I would probably be putting some money in Linux companies right now. A
thousand bucks will get you 125 shares of Red Hat or 400 shares of Caldera.
Twelve hundred bucks will bring you a hundred shares of VA Linux. I don't
know anyone who thinks that Linux share prices are there to stay.
But even that is not a sure thing.
Next: The dotcom terror »